Volume 8 Issue 1 2012


S. Nazneen Waseem
Dadabhoy Institute of Management Sciences.

Tayyab Zarif
Newports Institute of Communication and Economics.

Abstract The primary purpose of this research was to understand the reasons for the emergence of business management in higher education in Pakistan. This study was conducted to explore the core reasons and factors behind the students' attitude while selecting management studies as their study option. The research work is a quantitative one based on field survey. Primary data were collected from 210 students from 10 different private, semi-private and public sector universities of Karachi, studying management science. Analysis of the data was undertaken through statistical software SPSS. Regression, ANOVA, and Correlation tests were applied for analysis. The results have shown most of the students got admission in management sciences programs due to their interest but the choice does not vary due to market trends. Other two variables, a larger number of institutes offering management science and employment opportunities do have a significant impact on the students' choice to study management sciences Practical Implications: Findings of this research are likely to help the thinktanks, higher education commission, government, and other stakeholders pay attention to understanding the impact of the rising trend of business education in Pakistan and overall dynamics and mechanism of providing business education in Pakistan.
Keywords Management Studies, Students Behavior, Study Option
Year 2012
Volume 8
Issue 1
Type Short Report
Recognized by Higher Education Commission of Pakistan, HEC
Category "Y"
Journal Name IBT Journal of Business Studies
Publisher Name ILMA University
Jel Classification -
DOI http://dx.doi.org/10.46745/ilma.jbs.2012.08.01.05
ISSN no (E, Electronic) 2409-6520
ISSN no (P, Print) 2416-8393
Country Pakistan
City Karachi
Institution Type University
Journal Type Open Access
Manuscript Processing Blind Peer Reviewed
Format PDF
Paper Link http://ibtjbs.ilmauniversity.edu.pk/journal/jbs/8.1/5.pdf
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