PRACTICING THE INTRAPRENEURSHIP: A CASE OF SERVICE-SECTOR FIRMS IN PAKISTAN

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Volume 7 Issue 1 2011

Author(s):

Bushra Akbar Khan
Visiting Faculty at Middlesex, Dubai.
bushra.akhan@yahoo.com

Zehra Roofi Budhwani
Assistant Professor at Bahria University, Karachi Campus.
zehraroofi@gmail.com

Ahsan-ul-Haq Shaikh
Lecturer Institute of Business Administration in the University of Sindh, Jamshoro.
ahsanshaikh3@yahoo.com

Abstract The purpose of this study was to identify the level of existence of intrapreneurship among the service sector organizations in Pakistan. The study entailed evaluation of awareness among the organizations' members regarding the concept of intrapreneurship, the determinants of intrapreneurship in these organizations, and the role of intrapreneurship in determining the profitability of those organizations. The existence and prospects of intrapreneurship among the Pakistani organizations were sought in the backdrop of increasing dynamism in the business world that makes for them mandatory to become adaptive to new ideas, approaches, and attitudes. Hence fast and cost-effective innovation has become imperative for organizations that want to maintain their competitive advantage and leadership in the industry. The study sample comprised 15 large organizations selected randomly from five sectors: banking, telecommunication, insurance, restaurants, and healthcare; 2-3 firms randomly selected from each sector. 100 questionnaires were distributed among 6-8 employees from the selected organizations. Return on the questionnaires was 66%. Findings- Results of the study provided an overall view of various service sector organizations' intrapreneurial ability and outlook and explored the impact of intrapreneurship on organizations' overall performance and employee motivation. The study is believed to be useful in ascertaining the adaptability of firms to foster and implement innovativeness in response to their changing external and internal environment and its impact on employee and organizational performance.
Keywords Intrapreneurship, organization change, innovation, service organization
Year 2011
Volume 7
Issue 1
Type Short Report
Recognized by Higher Education Commission of Pakistan, HEC
Category "Y"
Journal Name IBT Journal of Business Studies
Publisher Name ILMA University
Jel Classification -
DOI http://dx.doi.org/10.46745/ilma.jbs.2011.07.01.01
ISSN no (E, Electronic) 2409-6520
ISSN no (P, Print) 2416-8393
Country Pakistan
City Karachi
Institution Type University
Journal Type Open Access
Manuscript Processing Blind Peer Reviewed
Format PDF
Paper Link http://ibtjbs.ilmauniversity.edu.pk/journal/jbs/7.1/1%20Practicing%20the%20Intrapreneurship.pdf
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