Article | Open Access | Published: 6 July 2021
Factors that Influence Consumers Future Purchase Intention
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Bab Shah
Shaheed Benazir Bhutto University
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Muhammad Asif Awan
University of veterinary and animal sciences
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Amama Alvi
University of veterinary and animal sciences
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Dr. Ghazala Tunio
Mehran University Institute of Science, Technology & Development Pakistan
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Nasir Ali
University of veterinary and animal sciences
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712
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Abstract:
Keywords:
Brand Credibility, Brand Familiarity, e-WOM, Future Purchase Intention, Involvement
Publisher:
ILMA UNIVERSITY
Published:
6 July 2021
E-ISSN:
2409-6520
P-ISSN:
2414-8393
This is an open access article distributed under the terms of the Creative Commons Attribution CC BY 4.0 license, which permits any use, distribution, and reproduction of the work without further permission provided the original author(s) and source are credited.