Article | Open Access | Published: 15 December 2016

Role of Social Media Marketing (SMM) In HEIs Admission

  • Mr. M. Awais Mehmood PhD Scholar, Dept. of Management Sciences, Bahria University, Islamabad
  • Dr. Faisal Aftab Director ORIC, Bahria University, Islamabad
  • Dr. Hafiz Mushtaq Professor Dept of Management Sciences Bahria University Islamabad
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Abstract:  

Keywords:   Social Media Marketing, Web 2.0, Facebook, Twitter, Higher Education Marketing, Students Admission

Publisher:   ILMA UNIVERSITY

Published:   15 December 2016

Issue:   Issue 2 (2016-12-15) : Volume 12

E-ISSN:   2409-6520

P-ISSN:   2414-8393

DOI:   http://doi.org/10.46745/ilma.jbs.2016.12.02.10


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