Article | Open Access | Published: 11 June 2016

Customer Orientation of Service Employees: A Phantom Model Approach

  • Reema Farooghi Khadim Ali Shah Bukhari Institute of Technology or KASB Institute of Technology
  • Syeda Nazneen Waseem Iqra University
  • Samina Qasim Iqra University
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Abstract:  

Keywords:   Customer Orientation of Service Employees, COSE, Customer Satisfaction, Customer Retention, Emotional Commitment, Telecommunication Industry

Publisher:   ILMA UNIVERSITY

Published:   11 June 2016

Issue:   Issue 1 (2016-06-11) : Volume 12

E-ISSN:   2409-6520

P-ISSN:   2414-8393

DOI:   http://doi.org/10.46745/ilma.jbs.2016.12.01.15


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