Investigating the Impact of Balanced Scorecard on Performance of Business: A Study Based on the Banking Sector of Pakistan

• Muhammad Tariq Institute of Business and Technology Karachi, Pakistan.
• Arslan Ahmed Iqra University Karachi, Pakistan
• Syed Kashif Rafi Institute of Business and Technology Karachi, Pakistan.
• Shuaib Ahmed Institute of Business & Technology (IBT) Karachi, Pakistan

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