Volume 21

Issue 2 (2026-01-05)

  1. Role of AI in driving Operational Efficiency, Customer Engagement, and Competitive Advantage
  2. Assessing The Impact of Online Customer Reviews and Product Rating On Customer Intention to Purchase Online from Local Restaurants of Karachi
  3. Pakistan National Operational Model for Business Improvement based on the ISO Management System Standards
  4. Translating Workplace Safety to Home: A Butterfly Effect Perspective on Domestic Injury Prevention in Pakistan Navy
  5. Gender and Intergenerational transitions in Multidimensional Poverty of households: Evidence from Rural Pakistan
  6. AI, Trust, and Digital Experience: What Drives Online Repurchase Intent?